I have a number of monthly conversations with small to medium-sized business owners about the use of social media, web analytics or a new website to improve sales and marketing efforts.
One of the most often asked questions about inbound marketing is whether it’s worth the investment of time and money. To appreciate the answer, you have to look at the process, and understand what activities move “buyers” through the process.
It’s important to keep your company’s brand in front of prospects and customers alike. Based on current online marketing trends, It’s more important than ever to be publishing a steady flow of high-quality information
You’ve heard that blogging regularly can benefit your business by attracting visitors to your website.
Having a well designed and written website home page is an important part of attracting and engaging web visitors.
If you’re not familiar with the term. inbound marketing is a coordinated approach to increasing qualified website traffic and nurturing those leads in order to generate business from your website or online presence.
When it comes to SEO and keywords, success in achieving high rankings and click-through rates is about targeting your audience.
Everyone has a favorite pie. Maybe yours is cherry, pecan, banana cream, strawberry, peach, apple or some other flavor
If you’re working on an internet marketing plan, having a clear picture of your business goals is the first step. Along with articulating your business goals, you can measure your progress
I was on a road trip recently, and part of the route took us along one of America’s busiest billboard highways. I’m talking about I-75 in southern Georgia.
When companies try to generate and nurture leads online, incorporating inbound marketing best practices with the graphic + website design components can make a dramatic difference in the results.
One of the most important components to enhancing the growth and success of your business is your marketing activity.
A large portion of online search is local in nature. Even so, your choice to focus on local SEO (Search Engine Optimization) depends on a number of factors, including your industry, budget, and expectations.
Does your company’s logo accurately reflect the value of your products and services?
Every company wants to be effectively branding their products and services. Looking at statistics on branding from factbrowser.com illustrates that effective branding leads to greater loyalty, higher sales, and long-term stability.
Running a successful business takes planning and adapting to the marketplace. You operate with a business plan outlining your brand, mission, products, marketing and financials.
When it comes to finding a firm to provide high quality graphic design, and deliverables such as corporate identity, website design and marketing, publication design,
Do you use social media to prospect for leads? If you think it’s not practical, you’ll find that millions of business owners and managers think differently.
Google’s latest algorithm update, Hummingbird, redraws the map for online marketing and SEO services.
If you’re an attorney with a thriving practice, you probably have a website. That’s a good thing when you consider statistics related to the impact
So, you have a crucial marketing project that you need to fast track for a launch… yesterday. How can you be sure of getting a fast graphic design project done both quickly and effectively?
I was at a networking function this past week, and introduced to a sales executive in the insurance industry. We were speaking about graphic design and website design and SEO
You can create more effective marketing programs by design – graphic design – and we don’t just mean pretty pictures. Research from Carnegie Mellon University
You can find a template or pre-formatted design for just about anything you need to publish online or in print. That makes producing marketing materials easy compared to just a few years ago.
